Archive for the ‘GWU’ Category

Branding

Wednesday, May 23rd, 2007

My students are constantly surprising and impressing me.

One unexpected thing that came out of this semester was some great examples of branding - catchy titles that are appealing, memorable, and aprapo:

The Great White Mark” - DC’s premeire white rapper and radio personality

Sons of Pitch” - an a capella group

ESMNBC” - a spoof news network (creator’s initials are ESM)

EMSNBC

Wednesday, May 23rd, 2007

More student work, this time by Evan Madow:

http://smpa.evanm.com/emsnbc.htm

The Great White Mark

Tuesday, May 22nd, 2007

A student project by Thomas Wall and Michael Riccio.

Amita Vyas

Tuesday, May 15th, 2007

Amita is an Assistant Professor in the GW School of Public Health.

She’s the one mentioned in the earlier post who took a trip to India with YouthAIDS.

We had a great meeting this week. She has an amazing vision for making aid money in India more accountable. She is working with grad students this Summer in a planning workshop.

This is totally consistent with interdisciplinary praxis pedagogy and provides a new (huge) window to study and participate in the use of media for charitable goals.

Documentary & Journalism pt. 2: Issue Advocacy

Sunday, May 13th, 2007

To the discussion of documentary and journalism, I want to add the not-for-profit communications that I discussed in a previous post. When we make videos for cause related charities - tear-jerker fundraisers and retrospectives, we use every documentary technique in the book. However, I would not call these videos documentary.

I would call them corporate non-profit videos or issue advocacy, but why?

One reason is that the agenda of the organization is paramount, and I think that a true documentary should have an independent voice.

If the best fund-raising video for an AIDS prevention organization leaves out gut-wrenching scenes of poverty and prostitution or scenes of condoms being handed out, so be it. That video has a specific purpose and a specific audience.

Does that mean that a not-for-profit can never make a documentary? No. It depends (IMHO), on the Independence of the voice making the film. Can this become a slippery slope? Of course. Are there grey areas? Of course.

Consider, a comparison between An Inconvenient Truth and The Fog of War, both winners of the Academy Award for best documentary feature. Both are well executed films, but An Inconvenient Truth is much closer to issue advocacy, where The Fog of War has much more of an independent voice.

I don’t think that either one of these hold up as journalism, but I think both are great films . . .

YouthAIDS Connection

Wednesday, May 9th, 2007

Check out this interesting article from the Hatchet.

It’s about a GW prof on a humanitarian trip with the organization YouthAIDS. YouthAIDS has been a client of me and Rob’s at Amigo for some time.

Here’s a video we produced for them.

Online Journalism Class for Spring ‘08

Sunday, May 6th, 2007

Next Spring I am co-teaching a new class at SMPA with Mike Shanahan.

This week, we had our first planning conversation, and I think we have the chance here to something really innovative.

I don’t want to get ahead of ourselves, but one thing we talked about was a blog that starts very early in the process. In a reporter’s notebook style, we could use this to report on the process itself and solicit user input before we execute even the first iteration of the site.

One modle for this sort of thing is NPR’s Rough Cuts.

Last Day!

Wednesday, May 2nd, 2007

SMPA 112

Is This Class a Good Idea?

Wednesday, May 2nd, 2007

I’ve gotten that question pretty often this semester.

It is not typical to teach digital vidography, Final Cut Pro, and HTML in one class, and thus this is a relevant question to ask.

After one semester, and with some caveats, I think we can say it is a good idea.

I asked the class this, and they affirmed.

The Chilling Effect

Wednesday, May 2nd, 2007

So, I’d like to write here about some of the interesting discussions on copyright and usage on the web for student projects, but I am a little reluctant . . .

I guess I have a vague fear that voicing questions and concerns could come back to get me down the road - as if evidence of careful consideration could somehow be held against me.

Could this be part of the the “chilling effect” where by voices are dampened due to the overall contentiousness of the issue?